Paint primer is a preliminary layer of coating that is applied prior to the paint. Its role is to:
- Cover imperfections on your wall
- Provide a uniform surface for your paint to stick to. Better adhesion means longer-lasting paint!
- Create a uniform base for a smooth, seamless paint application, so you can get the job done in fewer coats
- Neutralize the color of your surface so when new paint is applied, the truest color shines through.